Auto Body Shop Collision Repair Certification: What It Means

Interior of Keri Coach Works Body Shop in Westbury, NY

“Excellence is never an accident. It is always the result of high intention, sincere effort, and intelligent execution; it represents the wise choice of many alternatives—choice, not chance, determines your destiny.”
—Aristotle


In any field of human endeavor, certain principles of excellence remain constant. These include:

  • Love what you do.
  • Knowledge is power.
  • Build on your experience.
  • Competence is an endless quest.
  • Improve your craft daily.
  • Never stop learning.

Striving to achieve these principles is what sets successful individuals and businesses apart from all the others. This truth applies to all types of work, whether you are a custodial worker, a heart surgeon, or the CEO of Fortune 500 company.

And in this age of super-specialization, it especially applies to today’s auto body collision repair shops. Long gone are the days when any reasonably competent mechanic could repair a damaged vehicle of any make and model. Nowadays, the sheer variety of technologies, materials, engineering, and even software that goes into building 21st-century cars makes such generalized knowledge less than useless.

At Keri Coach Works, we strive every day to demonstrate our dedication to excellence in service to all our customers. To that end, we have built our business by investing in the right tools and the proper training for all our collision repair technicians, so they are able to bring your damaged vehicle back to like-new condition—without compromising safety, warranty, or resale value.

As of now, the number of vehicle makes/models that we are qualified and certified to repair has grown to include the following.

Subaru Certified: Why It Matters

Subaru showroom vehicle

A body shop is a body shop is a body shop. Right? Wrong! As with any human skill, levels of expertise and experience will vary from shop to shop and from individual to individual. Some mechanics are just better at it than others; and the collective skill of all the mechanics working at a single facility can vary—often significantly—from one to the other.

Interior of Keri Coach Works Body Shop in Westbury, NY
Keri Coach Works, Westbury, NY

Similarly, a car is a car is a car. Right?! Wrong again! A long time ago, in an automotive galaxy far, far away, when the car industry was relatively young, one vehicle was more or less indistinguishable from another. Sure, some makes and models were simply better than others right off the assembly line. Some were known for their superior performance on the road, while others could boast about their extra-eyecatching stylish or sporty looks no matter where they were.

But aesthetics and engineering aside, underneath it all most automobiles could be characterized as “generic”: that is, they were all basically a collection of seats inside a box bolted to a chassis mounted on a set of four wheels—a self-motile machine equipped with lights and mirrors, propelled by a petroleum-fueled internal combustion engine, and controlled by a steering wheel, gear shift, gas-pedal, and brake. If it broke down, was involved in a collision, or otherwise damaged in some way far away from the dealer from which it was first purchased, no problem! Pretty much any competent mechanic could fix it. And if it needed new parts, again no problem: a good many of those parts were more or less standard and interchangeable from one make/model to another, and could easily be obtained from any well-stocked auto parts supplier.

Well, those days are long past.

Everywhere a Sign: How to Avoid a Trip to Your Friendly Local Body Shop

Road signs

People past a certain age and given to nostalgic rumination will likely remember “Signs,” a popular song from the early 1970s by the Canadian rock group Five Man Electrical Band:

The message of the song is clear: nobody likes to be ordered what to do against their will, least of all by impersonal signage. (And—let’s face it—big highway billboards really do clutter up the scenery!) But there is one kind of sign that car drivers had best obey: namely, road signs. Not only can they save you an unnecessary trip to an auto collision repair center…they can save your life! For that reason, drivers ignore them at their peril.

Springtime Is Tire Time—for Driver Safety! [Infographic]

Painted car tire with flowers growing inside

Spring has sprung at last. Snow is melting, sap is running, birds are singing—and beautiful potholes are blooming in our roads all across the land.

Winter is rough not just on roads but on tires as well. What with sand, salt, brutal temperature swings, bouts of liquid and frozen precipitation, and the resulting unexpected divots dotting public thoroughfares, tires can get worn down, damaged, deteriorated, and badly deflated. Thankfully, summer is just around the corner.

We at Keri Coach Works are always ready to repair any dents or dings your vehicle may sustain from auto collisions. But we would much rather that it wasn’t involved in an accident in the first place. Regular maintenance is the #1 step all vehicle owners should take for safe, incident-free driving. And when the vernal equinox rolls around, the most important preventative care you can do involves your tires. To that end, we offer this handy springtime guide to seasonal tire maintenance.

The Physics of Car Crashes—and Why You Should Avoid Them

Two cars in crash test
“It’s not the fall that kills you; it’s the sudden stop at the end.”
― Douglas Adams

That quip by famed satirist and author of the 5-book “trilogy” The Hitchhiker’s Guide to the Galaxy may be moderately funny (all right, somewhat lame), but it also happens to be literally true. The scientific basis underlying this assertion can be expressed as a two-part logical equation, where…

  • “Vi” is your initial velocity
  • “t” is the total length of time of your fall
  • “a” is acceleration due to gravity as you fall
  • “Vf” is final velocity

…and where…

  • “m” is momentum
  • “ΔV” is change in velocity
  • “ΔT” is the time it takes to stop falling
  • “F” is force

Equation for falling and stopping

The first half of the equation denotes the fall (which is not fatal); the second half denotes the sudden stop (which most assuredly will be). Put another way, it’s not gravity you have to worry about, but Force.

Winter Safe Driving Tips [Infographic]

Snow-covered road

As mentioned in our previous blog article, if there is anything better than getting your car repaired at Keri Coach Works when it is involved in a collision, it is not needing to get it repaired at all!

You may have noticed that much of the country is buried in snow, and our collective teeth are now audibly chattering, thanks to the Polar Vortex and the most recent Arctic blast it has sent our way. The resulting combination of cold, ice, sleet, snow, and careless drivers has created winter road conditions that make driving not just difficult but downright dangerous. For that reason, we have prepared this infographic to remind even the most seasoned drivers how to stay safe when inclement weather throws us a fast ball.

Welcome in the New Year with These Driver Safety Resolutions [Infographic]

Happy New Year in lights

Much as we are dedicated to restoring your damaged vehicle to like-new condition, we are even more dedicated to our customers’ safety and welfare. If there is anything better than getting your car repaired if it is involved in a collision, it is not needing to get it repaired at all! In that spirit, we hope you will follow these six simple resolutions to help ensure you and your car get through 2019 without any unpleasant mishaps.

Happy New Year from Keri Coach Works!

Cars of Christmas Movies Past

Toy truck carrying a Christmas tree
“Some men are Baptist, others Catholic. My father was an Oldsmobile man.”
— from A Christmas Story

It’s that time of year again, when everyone goes on epic gift-shopping sprees, wraps presents, puts up holiday decorations, sends out Christmas cards, and generally gives themselves over to an abundance of seasonal cheer. AND…we watch, for the upteenth time, our favorite holiday movies.

Aside from enjoying the heartwarming messages and implausible plots of such films, half the fun is noticing some of the interesting filmic elements we may have missed the first (or second, or third, or hundredth) time watching them. For aficionados of car culture, that fun takes the form of spotting the cars that make cameo appearances in many of these flicks.

Hollywood certainly does love its cars. Herewith are a few of our favorite holiday films (with selected scene clips) in which automobiles play memorable supporting roles.

In Case of Collision… [Infographic]

Fender Bender

You may be surprised, if not shocked. You may even be sore or slightly injured. And you most certainly will be frazzled. In short, after an automobile collision, thinking straight is the last thing on your mind. Which is the reason for today’s blog. We’re here to help.

No one ever expects to be involved in a car crash. But however good a driver you think you are, that is no guarantee that someday it won’t happen to you. The imporant thing, then, is to be prepared for that eventuality. Always keep a first-aid kit in your vehicle, along with a cell phone, pen and paper, and a disposable camera (not to mention your driver’s license, car registration, and insurance card). Beyond that, there are a number of important steps you should take (and, in some cases, by law must take) after your vehicle has been involved in a collision.

Hidden Figures: The Uncounted Cost
of Car Damage You DON’T See

Damaged red car

“A small hole not mended in time
will become a big hole much harder to mend.”
— Chinese Proverb

It’s an annoying scenario, and one that is all-too-familiar to many of us. You exit a store laden with groceries, only to discover that someone in the parking lot has bumped into your car with theirs, putting a long, ugly scuff mark into that once flawless finish, or perhaps shattering a headlight. To add insult to injury, they didn’t even do you the courtesy of slipping a piece of paper with their contact information behind the windshield wiper.

Or you are parked at a stoplight, patiently waiting for it to turn green, when a young, careless driver, with one eye focused on an incoming text message instead of the road in front of them, gently rams into you from behind.

Or a slick highway catches you unaware, and you go into a hair-raising spin. You manage to regain control, but not before grazing a tree with the car, causing some minor damage to the passenger-side door.

What to do?